Employers need significant resources necessary to recruit students for available roles in their organization. In many such cases, organizations face challenges in understanding how to recruit for talent. This often results in employers struggling to recruit to fill talent gaps. Given this need, the Florida Atlantic Career Center launched the Employer Education Program in Fall 2024. The mission of this initiative is to provide educational programming to employers seeking out information on recruiting at Florida Atlantic, strategies to enhance applications, and ways to increase their employer brand amongst other dialogue. At the Florida Atlantic University Career Center, educating employers on effective on-campus recruitment strategies is a priority. By employing a comprehensive approach to employer education, the Florida Atlantic Career Center enables employers to recruit effectively and intentionally with the university. This session will review how this program has been implemented, early data on success, and challenges faced, Attendees will also learn meaningful ways to start a similar program at their institution. Come learn how The Florida Atlantic Employer Education program can strengthen your employer relationships and improve recruitment efforts!
Objectives:
- Participants will be able to identify one or more ways to consider using Employer Education at their institution or organization
- Participants will learn about strategies to outreach employers to attend Employer Education sessions and programming
- Participants will consider how to measure success of such programming at their institution or organization, including such things as Career Fair or event registrations.
